Eye's Prod
Development of the EYES PROD showcase website from a Figma mockup, including responsive integration, deployment and a measurable improvement in its visibility on Google.
- Next.js
- TypeScript
- Tailwind CSS
- Responsive Design
- SEO
The project
EYES PROD is a company specialising in eyewear in Saint-Germain-en-Laye. The goal was to turn an existing Figma mockup into a showcase website that reflected the company's visual identity, was responsive and ready for production.
I handled the technical side of the project: developing the interfaces, integrating the content, adapting it to different screen sizes and deploying the site.
From Figma to the browser
The design had been prepared and approved in advance in Figma. My role was to translate this art direction into a functional web interface while preserving the proportions, compositions and graphic elements specific to the brand.
Particular attention was paid to responsive design to ensure the layout remained consistent across different screen sizes.
A consistent thread throughout the experience
The site's identity is built in part around a graphic thread that runs through the different sections and creates visual continuity between the content. This element directly contributes to the site's personality and guides readers through the page.
Its integration required preserving this continuity despite changes in sections, content and screen sizes.
SEO that delivers results
The work went beyond visual integration. The site's structure, content and metadata were also refined to improve its organic visibility and local SEO.
Where the site had previously not ranked well for searches for its own brand, EYES PROD now appears on the first page of Google for the query “eyes prod”. The official website is even listed ahead of the company's Instagram account, making it the main result associated with the brand in search results.
The Google result also directly displays the company's business, its location in Saint-Germain-en-Laye and several of the brands it carries.
- on Google for “eyes prod”
- 1st page
- ahead of the brand's Instagram account
- #1
- average position on Google
- 4.7
- average click-through rate
- 8.6%
Over six months, Google Search Console recorded 1,260 impressions and 108 clicks, with an average CTR of 8.6% and an average position of 4.7.
These results show the project's impact beyond its appearance: the site has become a genuine entry point to the company through search engines.
Deployment
I also handled deploying the site and configuring its hosting and domain to deliver a project the client could use right away.
Other projects
Portfolio
Portfolio personnel conçu comme une véritable application : vitrine publique, demande de devis, espace client, suivi de projet, gestion commerciale et CMS intégré pour administrer mes réalisations.
- Next.js
- TypeScript
- Prisma
- MySQL
- Tailwind CSS
- Full-stack
- Date
- Sep 30, 2026